I think it's fun and cute, I just feel a little bad about it sometimes because I tend to make my characters kind of bad people and I feel a bit like I'm being dishonest if I have to downplay that. Max is the worst for this because she is "cute" but also a violent, sadistic thug, and her being a shitty person is an important part of her character to me.
The downside of your brand being "I like evil women- wait no not like that"